The diversification strategy of leather industry is effective: Luoyang Shujia new Mstar Technology Ltd supports you.

According to Su Chaoying, chairman of China Leather Association, although the leather industry is running smoothly on the whole, it is affected by the pressure of domestic and foreign market, such as weak stimulation, cost pressure, environmental protection, etc. The growth of production and export has slowed down, and the profit margin of output value has declined. The rising prices of raw materials and labor costs have dramatically increased the production costs of enterprises, but the downturn of the market and the lack of pricing leadership have limited the range of terminal price increases.

 

 

Soviet Union said that despite the increased difficulties, the leather industry has made new progress in industrial restructuring, regional layout adjustment continues to advance. In 2012, the proportion of domestic sales in the leather industry accounted for 72% of the sales value, up 1.4% year-on-year, which is the proportion of domestic sales in the leather industry since 2000 has continued to increase for 12 years. Especially in 2012, the production and export of the fur industry increased substantially, and the share of domestic sales ranked first in the industry; and under the situation of the general decline in the profit margin of the industry output value, the profit margin of the fur industry still maintained growth, becoming a new bright spot to support the smooth development of the leather industry.

 

 

Su Chaoying said that the diversified market strategy of leather industry has achieved initial success. The diversified market strategy of "putting eggs in different baskets" helps to avoid the risk of trade frictions in the international market and enhance the competitiveness of industries. In 2012, China's leather, fur and footwear industries further reduced their dependence on the main export markets, and the European Union, the second largest export market, dropped 0.002%; while the pace of foreign trade with ASEAN quickened, exports became more active, exports to ASEAN increased by 70.6%, and ASEAN replaced Russia as the fourth largest export market.

 

 

In 2013, the economic situation at home and abroad is still relatively complex. The development of leather industry not only has considerable positive factors, but also faces many risks and challenges. Domestic demand market will continue to provide impetus for the smooth development of the leather industry, but the pressure of sluggish external demand, rising production costs and environmental protection still exist. Overall, the leather industry is expected to continue to maintain a steady growth in 2013, the industry is expected to increase output value by more than 10%, the annual growth rate of imports and exports will be less than 10%.

 

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